hello!
I’m Amy, and my superpower is helping people make heavy things light and fuzzy things clear.
If you or your team are not moving on something because it’s ambiguous, big, or amorphous, I’d love to help you. In fact I challenge you: I’ve yet to meet an initiative that felt big that I couldn’t scale down to a point of meaningful momentum. Bring me your toughest!
I help leaders and organizations create momentum in ambiguity. I’m a former IDEO leader, where I founded the Venture Design practice, and a former executive of innovation at Old Navy.
At IDEO, I spent a decade helping leaders in organizations of all sizes to create clarity, momentum, and growth in the midst of uncertainty. I led global client relationships for companies like Google and John Deere. At Old Navy, I sat on the executive team and co-led the creation of a multimillion-dollar business focused on body equity.
I started my career as an engineer, earned an MBA, and have since worked across six countries and four continents—including Lausanne, London, Melbourne, Singapore, and San Francisco.
I’ve been published multiple times in Harvard Business Review, featured in Entrepreneur, spoken at SXSW, and co-lead a popular IDEO U course on Designing a Business.
Helping leaders and organizations gain momentum through light actions lights me up!. I’d love to support you and/or your organization. If you don’t see what you need here, please reach out and we can discuss options for your team or organization. I look forward to hearing from you.