Four months from INTRODUCING NEW APPROACHES to new products in market

Why it matters

A legacy company needed a fast overhaul to move to digital and embed new skills throughout the organization. We invited 30 emerging leaders (in a ~2,800 person company) and empowered them with new skills. The ripple effects changed the business: employees acted like owners and new products emerged.

The backstory

Sensis, the Yellow Pages of Australia, needed to accelerate digital transformation.

We trained 30 emerging leaders in Light Actions — short, low-risk experiments that build clarity through doing. They attended weekly light action leadership masterclasses, where we covered experimentation, fueling inspiration, and more.

Each leader was given dedicated time (20%-100%) to apply these methods to real business challenges: creating new products, simplifying workflows, reimagining client experiences.

Within four months, they had a pilot of a new product that increased client uptake in a core sector. Another pilot in their most expansive sector came a few months later, drastically increasing their clients’ efficiency.

The resultS

  • Emerging leaders shifted mindset from employees to owners.

  • New digital products emerged.

  • Executives adopted Light Actions approaches in a broad array of use cases


Feedback we’ve gotten:

“I still use these tools today. I’ve taught them to so many other people by now.”


“This was a turning point in my career.”


Want Light Actions leaders in your organization? We’ve got you covered.

Who WE work with:

Fortune 100s, scaling startups, nonprofits, and mission-driven teams navigating transformation or growth.

 

In the words of clients:

“This feels easy!”

“Amy is a recharging machine. I get a boost every time I bring her hard things I’m navigating as a leader.”

More testimonials here.