Four months to shift from digital hesitation to new products in market
Why it matters
A legacy company needed a fast overhaul to move to digital and embed new skills throughout the organization. We chose 30 emerging leaders and empowered them. The ripple effects changed the business: employees acted like owners and new products emerged.
The backstory
Sensis, the Yellow Pages of Australia, needed to accelerate digital transformation.
We trained 30 emerging leaders in Light Actions — short, low-risk experiments that build clarity through doing. They attended weekly light action leadership sessions, where we covered experimentation, gathering inspiration, and more.
Each leader was given dedicated time (20%-100%) to apply these methods to real business challenges: creating new products, simplifying workflows, reimagining client experiences.
Within four months, they had a pilot of a new product that increased client uptake in a core sector. Another pilot in their most expansive sector came a few months later, drastically increasing their clients’ efficiency.
The resultS
Emerging leaders shifted mindset from employees to owners.
New digital products emerged.
Executives adopted Light Actions approaches in strategic planning.
The approach permeated the organization as default leadership behavior.
Feedback we’ve gotten:
“I still use these tools today. I’ve taught them to so many other people by now.”
“This was a turning point in my career.”
Want Light Actions leaders in your organization? We’ve got you covered.
Who WE work with:
Fortune 100s, scaling startups, nonprofits, and mission-driven teams navigating transformation or growth.
In the words of clients:
“This feels easy!”
“Amy is a recharging machine. I get a boost every time I bring her hard things I’m navigating as a leader.”