Why movement stalls in uncertainty

If you’re seeing ambiguity and uncertainty stall or slow down movement, it’s likely due to one of the “toos”:

• It’s too big. (It’s so easy to design pilots instead of experiments. But pilots are about doing; experiments are about learning.)

• It’s too important. (We load uncertainty with so much meaning that next steps feel scary or high-stakes, so we don’t start.)

• It’s too time-consuming. (When planning drags on, momentum dies.)

Instead, light actions should feel quick, easy, even fun.
Because that’s the easiest way to gather meaningful momentum.

Want momentum in ambiguity?

We offer support for leaders, teams, and organizations in finding the right Light Actions to move them forward, and building and exercising Light Action muscles.

The results:

• Confident movement in uncertainty

• Stronger muscles for creativity, curiosity, and confidence in uncertainty

• An ownership mindset